Custom Jewelry Fails From Online Shopping
Ordering custom jewelry from Amazon or other online jewelry sites can be disappointing. What you see isn’t always what you get. And, unless the customer knows a lot about gemstones and jewelry making, they could easily be a target for scams.
At Scott’s Custom Jewelers, we take the “scary” out of custom jewelry so our customer’s will always be happy and confident with their beautiful new design!
So, How Do We Get Custom Jewelry Right?
- By involving our customers in every step of the custom jewelry design process. From first pencil sketch of that special diamond engagement ring, to a 3D, actual-sized model of the piece, our customers are an integral part of every piece of jewelry we create.
- By educating our customers. Want a thin,delicate look for that engagement ring? No problem, IF we add strength to the design.
Let’s Start With the Custom Design Process
Scott’s starts every jewelry project with lots drawings and pictures. We understand that not everyone knows exactly what they want, but we’re experts at helping our customers find their own style.
And after we come up with an idea – we’ll create realistic photos of the piece using our unique CAD (computer aided design) technology, AND make a model with our 3D printer! At Scott’s. we believe seeing an actual replica of the finished piece of custom jewelry will eliminates any “surprises”. Best of all – we can make changes to the jewelry at any stage!
Education is Power with Custom Jewelry
Not everything we see on the internet is practical, especially in jewelry design. Want the look of a big diamond on a super thin, rose gold band? Wonderful, but we want our customers to know that those on-line pieces may not last up to the first anniversary! And there are other ways to create a thin look, without sacrificing style with some jewelry engineering.
Love morganite gemstones (we do!). Awesome, but understand that they are super soft gems, and are prone to scratching. So – don’t wear them to the gym!
And then there’s all kinds of options. How high should we set the diamond? Are there any family gemstones the customer wants to include in this new jewelry story? What kind of metal should we use? This is where working WITH the custom jewelry designer, not just ordering a piece off the ‘net, is the bomb!
A Low Price May Still Be Too High
It happens everyday. You order something off of the internet because of price. But in the end, it ends up costing more, because of other factors.
Recently, a young woman brought in her “new” diamond engagement ring, ordered off a popular on-line site. She was frustrated because the small diamonds on the sides of the band kept falling out. The company had already replaced a few, but it took 2 months for the work to be completed, and she was very unhappy with the results.
When we inspected it, we saw that the original ring had been sized down to fit her small finger (she wore a size 4), and because of jewelry physics, the act of sizing had made ALL of the side diamond loose. Also, the prongs that were holding the diamonds were super tiny. Plus, in the first repair, the on-line company had replaced the missing diamonds with even smaller, lower quality diamonds. It was very noticeable.
The solution was to remake the ring in her actual size, with the correct sized prongs (and matching diamonds). We reused the gems that she had, but she still had to incur the cost to make it right.
At Scott’s we are used to working with our customer’s via technology (we make custom jewelry for people all over the world), but know that the personal touch is the key to a satisfied customer.
Looking to learn more about custom jewelry design? Contact us today at Scott’s Custom Jewelers or 614 336-4111.